A look and feel for an important day

A look and feel for an important day

Background:
In June 2019, Shell had their Annual Strategy Day for the Board of Directors for Royal Dutch Shell spread across three days in San Francisco. We were asked to manage this project on behalf of Shell and create a look a feel for the board members of Shell to tell their strategic aims around Power Integration and the Energy Transition story in a human and committed way. Because of the audience, the look and feel needed to be formal, clear and inspirational.

Output:
We helped produce an overarching visual identity for the event which was rolled out over the following touchpoints:

Bio booklet

Presentation slides

Roller banners

Event programme

Pull-up banners

Lanyards

Name badges

Word templates

Large formal

The feedback we received from Jesse Stanley, Group Strategy Advisor of Shell was very positive!

“Thank you so much for all your help and support – the branding looked great and was commented upon by many EC and Board members. Your hard work and responsiveness were really great – thank you.”

Date

February 26, 2016

Category

Brand