The product has moved on
The technology is stronger than the story wrapped around it. Buyers still hear the old version.
Technology Story Sprint
Your technology is complex. Your story shouldn’t be.
A focused ten-working-day engagement that turns a difficult proposition into a clear, credible story people can understand—and act on.
Small senior team. No hand-offs.
- 10working days
- Seniorteam throughout
- $3,950fixed project price · USD
The problem
If the story needs a diagram before anyone understands it, it is not ready yet.
Complexity is not the enemy. Unprocessed complexity is.
Technology businesses often know too much about what they have built. The detail takes over, different teams pull the message in different directions and the audience is left to work out why any of it matters.
The Story Sprint creates one sharp narrative before more money is spent on campaigns, content or design.
When to use it
Built for moments when the old explanation has stopped working.
A big moment is approaching
A launch, funding round, market entry or repositioning needs a narrative that can carry the weight.
Every channel says something different
The website, sales deck, PR and leadership team are describing the same business in different ways.
What you leave with
Not another strategy document. A story your team can actually use.
Everything is designed to move directly into real communications work.
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01
The central narrative
A clear account of the problem, the change you enable and why your business matters now.
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02
Audience priorities
The people who need to care, what matters to each of them and what currently gets in the way.
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03
Messaging architecture
A practical hierarchy of messages, proof points and language your team can use consistently.
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04
Channel direction
Focused recommendations for your website, sales materials, PR, content and leadership communications.
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05
A 90-day action plan
A prioritised route from the new story to visible work—without creating a six-month strategy document.
The fixed scope
Up to three stakeholder interviews, one agreed narrative and messaging system, one presentation and one revision round. Copywriting, design and campaign execution are scoped separately.
Ten working days
Fast enough to create momentum. Structured enough to protect the thinking.
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Diagnose
We interview the right people, review the evidence and identify where the story is losing clarity or credibility.
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Sharpen
We challenge assumptions, test narrative routes and turn the strongest thinking into a usable messaging system.
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Activate
We apply the story to priority channels and leave your team with clear decisions, tools and next actions.
How Clockwork works
Experienced people make the decisions. Intelligent tools accelerate research, synthesis and testing. Your work is never handed over to an unsupervised model.
A useful filter
This should solve the right problem—not manufacture a project.
It is a strong fit if…
- Your proposition is valuable but difficult to explain.
- Different teams are telling different versions of the story.
- A launch, funding round or market move is creating urgency.
- You need senior thinking without building a large agency team.
It is not the answer if…
- You only need a quick strapline with no evidence behind it.
- The senior team cannot make time for decisive input.
- You want volume content before agreeing what should be said.
- You are looking for unsupervised AI output at the lowest price.
Proof in practice
Different businesses. The same need for a story that travels.
Start with the difficult version
Bring us the story nobody has managed to simplify.
The fit call is 25 minutes. If the Sprint is the right next step, the fixed project price is $3,950 USD and delivery takes ten working days.
Book the fit call